Marketing collections : De vraies personnes, de vrais choix par Salomon, Maréchal, Stuart

Product Name: Marketing collections : De vraies personnes, de vrais choix par Salomon, Maréchal, Stuart
État：Bon état Format：Trade Paperback Item Width：8.5 in Number of Pages：570 Item Length：10.8 in Item Height：1.1 in Subject：Marketing Language：English Publication Year：2018 Publication Name：Marketing : Real People, Real Choices Item Weight：44 Oz Book Title：Marketing: Real People, Real Choices Intended Audience：N/A Subject Area：Business & Economics Author：Elnora Stuart, Michael Solomon, Greg Marshall Narrative Type：Marketing Publisher：Pearson Education Genre：N/A Type：Textbook ISBN：9780134292663
Delve into the world of marketing with "Marketing: Real People, Real Choices" by Michael Solomon, Elnora Stuart, and Greg Marshall. This comprehensive textbook, published by Pearson Education in 2018, provides an in-depth exploration of marketing principles and strategies, tailored to equip students with a holistic understanding of the subject.The books content is organized to cover a broad spectrum of marketing topics, with a focus on the human element involved in consumer decision-making. Spanning 570 pages, the trade paperback format offers a blend of theoretical foundations and real-world applications, making it collections an essential resource for learners and educators in the fields of business and economics..